Oops! Ferrari Apologizes For Damaging Ancient Chinese Wall | NewsFeed | TIME.com

npr:

Italian luxury automaker Ferrari has apologized for causing damage to a 600-year-old Ming dynasty era wall, after one of its cars seared tire marks into the ancient Chinese landmark, the BBC reports.

Intended as a publicity stunt, a special edition Ferrari was filmed spinning, screeching and performing “drifts” atop the centuries-old monument in the former imperial capital of Nanjing on Sunday night. The exhibit was supposed to be a part of a greater celebration marking the 20th anniversary of the Italian company’s entrance into the Chinese market, according to China’s official news agency Xinhua, but the footage sparked public outrage and forced the company to cancel the commemoration.

Notes

  1. myfavoriteredhead reblogged this from npr and added:
    I’m a little late, but still it’s kind of funny.
  2. maddiem reblogged this from npr
  3. foxxtrott reblogged this from npr
  4. awkwardperiods reblogged this from npr
  5. gafasdelsol reblogged this from theatlantic and added:
    oops!
  6. aisth3sis reblogged this from npr
  7. myrthablackswan reblogged this from npr
  8. ootnaboot reblogged this from npr and added:
    WHY WAS THIS EVEN ALLOWED LIKE OH LET’S DRIVE A FERRARI THROUGH THE SISTINE CHAPEL IT’S GREAT PUBLICITY FOR THE VATICAN...
  9. isthispaleo reblogged this from theatlantic and added:
    We put burn marks on your 600-year-old Ming dynasty era wall oh was that a thing sorry
  10. ouijaboy reblogged this from npr and added:
    I originally saw this linked...Ferrari does Doughnuts
  11. speakwritelove reblogged this from npr and added:
    Way to go #Ferrari? Not.
  12. chunkybrain reblogged this from npr
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  27. ozzylot reblogged this from npr and added:
    Capitalist pigs.
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