If the FTC wants to reinvent journalism, perhaps it should align with news’ disruptors. But there’s none of that in this report. The word blog is used but once in 35 pages of text—and then only in a parenthetical mention of soccer blogs. Discussion of investing in technology comes on the last page in a suggestion about tools for “improved electronic note-taking.”
I testified before these untechnocrats and told them about my research at CUNY’s Graduate School of Journalism into the emerging ecosystem of news. We found profitable hyperlocal bloggers selling $200,000 in ads per year. And we built new, less expensive business models for news (at newsinnovation.com). But that’s not mentioned, either.
Instead, the FTC staff declares defeat in the search for business models so it may explore many government interventions…